Core Arrives July 22
Our first two permanent watches, the Touring GMT and Daytripper. Always available, never sold out.
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Always available. Never sold out.
Introducing Core
Core is a new way to buy a Trafford watch. No limited-edition scramble, no sold-out pages. Just a permanent lineup that's there when you're ready. Launching July 22 with two models.
Your go-anywhere, do-anything watch
Daytripper: Season Two
Four new gradients. One perfect day. Inspired by the changing light of the open road, Daytripper Season Two captures the arc of a day well spent, from first light to last.
Tuned for every time zone
Touring GMT: Season Two
The Touring GMT returns with four new colorways inspired by legendary guitars and the artists who made them sing. From smooth tones to raw distortion, each model captures a different kind of presence.
Every Watch Tells a Story
Trafford Watch Co
At Trafford, each watch is more than just a timepiece. It's a story crafted with passion, designed to celebrate life's most memorable moments. Wear your story with pride, and let it be a testament to who you are.

“For something that is unique, great dials create great conversations. And when you come across something you have never seen before, that is really what we are talking about here, I have never seen anything like it.”
“A serious follow-up to the incredibly successful Crossroads that will delight dedicated fans and newcomers alike.”
“The case of the Crossroads is a masterclass in simple yet effective design.”
“Very versatile with a modern take on a classic shape.”